NAFEST to boost economy: Dayo Keshi

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Mrs Dayo Keshi during the visit
NAFEST can boost economy, says Mrs Dayo Keshi

By Ahmed Ubandoma

NAFEST, the national festival of arts and culture is being repositioned to boost Nigeria’s economy,  Mrs Dayo Keshi, the Director-General, National Council for Arts and Culture (NCAC) said.

Keshi said this when she led other officials of the NCAC on a courtesy visit to the Managing Director of the News Agency of Nigeria (NAN), Mr Bayo Onanuga in Abuja on Tuesday.

The director-general, who sought partnership with NAN to promote the 2016 edition of the festival, said that it had become one of the most competitive events in Nigeria.

Keshi also noted that the event was the oldest national festival with representatives from the 36 states and FCT.

“It provides a formidable platform in the bottom up approach to wealth creation as most of the participants are drawn from the grassroots of each local government in the states.

“It is key in showcasing the economic strength of festivals as it provides a large inflow of participants, tourists filling up hotels, increased transport, thereby  making it a veritable tool in the diversification of our economy.”

She said that the festival was capable of generating revenue for ministry as well as boost economic activities in the country.

A pure water vendor who normally makes N1,000 daily  could earn N10,000 daily during the national festival, she said.

The event which is scheduled to hold between Oct. 2 and Oct. 9. It  would feature competitions for children  in indigenous poetry  and drawing and painting.

According to her, the festival will also feature Cultural Drama, and Indigenous Furnished Apartment Competition among others.

Keshi stated that the festival with the theme; “Exploring the Goldmine Inherent in our Creative Industries” would hold in Akwa Ibom.

The managing director of NAN,  Onanuga assured the delegation of the agency’s support in the coverage of the event.

He said that the agency had a better network  that the festival needed to promote the nation’s cultural heritage.

Onanuga said that the agency recently launched two different websites in a bid to ensure better service delivery to its subscribers and other readers.

He expressed NAN’s readiness to support the NCAC to give Nigerians and the world a befitting festival.

NAN reports that the National Festival for Arts and Culture (NAFEST) is an annual event organised by the NCAC to showcase Nigeria’s rich cultural heritage.

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